Split interior and exterior
They have different seasons, different prep, and different reasons a quote changes.
How a painter should write a website, and city guides for painter pages across the US.
Painting quotes go wrong when the page hides the scope. Interior, exterior, cabinets, and drywall repair are different preparations and different weather constraints. Say which you do. Say whether you move furniture, whether you spray or brush trim, and what 'two coats' includes. Color advice is optional. Surface prep is not.
Climate changes the promise. Humidity, monsoon season, freeze, and intense sun all decide when exterior paint will fail, and a local painter should say so. Stucco, wood siding, brick, and previously painted cabinets do not get the same sentence. Photos of your own edges, not a catalog kitchen, are the proof.
The form needs rooms or elevation, occupied or empty, and a rough timing. You can walk the job later. You cannot price from 'my house needs paint.' A simple site that spells out interior versus exterior and shows three finished rooms will beat a thicker site that talks about transforming spaces.
They have different seasons, different prep, and different reasons a quote changes.
Stucco, siding, drywall, and cabinets should not share one description.
Caulk, patch, sand, and primer are the job. Mention them.
Occupied houses and empty move-outs are scheduled differently.
Split interior and exterior: They have different seasons, different prep, and different reasons a quote changes. Name the surface: Stucco, siding, drywall, and cabinets should not share one description. Say what prep includes: Caulk, patch, sand, and primer are the job. Mention them. Ask for rooms and timing: Occupied houses and empty move-outs are scheduled differently.
Start with the cities where a specific local page matters most, then use the full list. Each city guide covers the housing, the weather, and the jobs to name. The painting business still has to be true. The page cannot invent a license or a service area you do not drive.